Benefits of Joining
I-Behavior's Data Cooperative helps you exponentially increase the reach and effectiveness of your customer data.
I-Behavior is the premier provider of consumer transaction data that helps multi-channel merchants invest marketing dollars more efficiently.
I-Behavior's cooperative members contribute transactional data to the I-Behavior cooperative database in exchange for highly qualified, modeled prospects.
Why join the I-Behavior Cooperative?
- Allows access to a more complete universe of names
- Eliminates duplicates and "low potential" names
- Provides visibility into recency of purchases
- Provides access to transactional data so you can target purchasers who are most likely to purchase again
- Results in better predictive modeling due to expanded variables linked to each data record - providing more detail on the individual
The I-Behavior cooperative database includes:
- More than 2,600 data-contributing retail and catalog merchants
- Over 30 million business contacts
- 190 million individuals
- Over 12 billion SKU-level transactions, representing more than $435 billion in B2B and B2C purchases