Connecting your brand to the right audience.
At I-Behavior, we’re experts at identifying the consumer behaviors and attributes that are strong predictors of future purchases. We’ve proven this model for over a decade with more than 1,800 multi-channel and retail clients. We’ve partnered with the leaders in digital media to turn that predictive power into compelling Interactive Marketing Solutions.
Empower your brand with Zero-Waste AdvertisingTM
I-Behavior brings data intelligence, based on actual consumer purchase history, to qualify your prospects, so that you only deliver your marketing messages to your target audience. That’s Zero-Waste Advertising.
Reach
- Offline: 95% of U.S. adult population
- Online: 60% of U.S. adult population
Addressable Audiences
Predefined Audiences
- 38 buyer lifestyle profiles
- 26 shopper segments
Consumer Profiles
- Vehicle ownership
- Travel preferences
- Income
Custom Audiences
- I-Behavior statisticians work with you to define your ideal audience
Bring Your Own Audience
- You provide a data file based on your own target criteria
- I-Behavior provisions file for multi-channel reach
Channels
- Offline
- Online
- Email
- Mobile